[zacut]

My local paint store (Fox Valley Auto Paints) carries a spray in bed liner kit with the gun for about $125-140 depending on whether you choose black or color match. They told me this is what all of the local paint shops use for spray in bed liners.

My 67 is painted 99 Lincoln Silver. I went with the color match. Directions called for two coats with an hour between coats. I can't tell the difference between my bed and a real Rhino lined brand bed. Mine is tough as nails. After this experience I came away thinking anyone would be crazy to pay the $400 plus.