1406 edelbrock electric choke question

[dukcaln]

So I am wanting to know how to adjust the electric choke. I start my motor in the morning when it is cold and I need to really rev it up for like 10-20 sec before it will idle... and once it warms its ok, other than the hard start after she runs for a while. So basically turning the black chock cover forward (clockwise) is leaning the carb right (less fuel). And turning the black choke cover back (counter clockwise) is riching the mixture (more fuel). I think it is adjusted clockwise (forward pretty far. I was thinking of turning it counter clock wise (back) to the factory setting. Which I am told it will be like half way. Were are you guys setting yours and any thing else I should do.