Opinions on new logo design

[Kenfuzed]

Great lettering but I automatically think boat with the top half of the image.

[PGSigns]

few of things I would change. First is to ad a little more definition to the truck and ad the front wheel well. It needs to be easily identifiable with just a quick look. Fix the typo on the 60 to 66 or delete it. Also I would get rid of the bowtie. It is trademarked and I am sure you don't want to go through getting permission to use it or the headache of having to deal with them for not getting it. Add a little space between the C and the ten and make it a straight font no chisel. The shadowing behind the logo will not print well on black and the shading in the truck may come out a little muddy looking at the way it is done. The rule of thumb for any type of logo or sign is no more than 2 fonts and you have 3 or 4 that all don't work well together. With the bottom two looking like versions of the same one. All this will clean it up, make it a three color print and allow for a full white under base to make it pop on a black shirt.
Jimmy

[WhippinSaw]

I didn't notice the bowtie until PGSigns mentioned it. I thought it said
c plus 10. (maybe a way around the trademark issue) And it does takes several months to get a trademark waiver from GM if you get it at all. I do like it, got any with a 63?

[Liz]

My opinion, it looked like a boat also. However, I had to remove the image as this is advertising without a vendor tier. Sorry!